ECE YALIM DESIGN STUDIO

ALUMNI OF MIDDLE EAST TECHNICAL UNIVERSITY INDUSTRIAL DESIGN DEPARTMENT ECE YALIM, AND BILKENT UNIVERSITY FINE ARTS SCHOOL INTERIOR AND ENVIRONMENTAL DESIGN DEPARTMENT OĞUZ YALIM CO-FOUNDED ARTFUL INTERIOR DESIGN IN 1996, AND INITIATED THEIR INTERIOR PROJECT DESIGN AND APPLICATION BUSINESS, WHICH THEY SUPPORT WITH THEIR SPACE SPECIFIC PRODUCT DESIGNS.

WHEN FERIDE TOPRAK JOINED THE COMPANY IN 2005, THEY CREATED THEIR PRODUCT DESIGN DEPARTMENT ‘ECE YALIM DESIGN STUDIO’ WITHIN ARTFUL. IN ECE YALIM DESIGN STUDIO, THE DESIGN PROCESSES FOR THE VENUE AND THE PRODUCTS ARE PERFORMED SIMULTANEOUSLY IN ORDER TO AVOID FOCUSING ON A PARTICULAR TREND, SO ALL THEIR DESIGNS ARE DEVELOPED WITH A COMMON CHARACTERISTIC: A STRONG HUMAN-SPACE-OBJECT ASSOCIATION.

BESIDES DEVELOPING DESIGN PROJECTS UNDER THEIR OWN BRAND, THE DESIGNERS ALSO REALIZE PROJECTS FOR A NUMBER OF BRANDS INCLUDING PAŞABAHÇE STORES.

THE CHEST

WE CREATED THIS PRODUCT THINKING OF THE CHEST AS A BOX WHERE PEOPLE STORE THEIR SECRET MEMORIES AND/OR EXHIBIT THEIR SMALL OBJECTS THEY PLACE ON TOP. THE GLASSWARE BOX ALLOWS BOTH USES, AND WAS BASICALLY DESIGNED TO SERVE BOTH PURPOSES.

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ASSORTMENT

WHILE THE MEMORY OF THE TURKISH DELIGHTS WE USED TO SNITCH FROM THE CANDY BOWL, WHICH USED TO BE EXCLUSIVELY KEPT FOR THE GUESTS AT HOLIDAYS, IS STILL FRESH, WE INTENDED TO PAY A NOSTALGIC TRIBUTE TO THE PAST ON ONE HAND, AND TO CREATE A PRESENT DAY TRENDY FORM ON THE OTHER.

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MOIRE

IT IS IMPOSSIBLE TO IMAGINE A WORLD WHERE OLD AND NEW, YESTERDAY, TODAY AND TOMORROW DO NOT CO-EXIST. BETTER SO, THE CONTRAST BETWEEN OBJECTS FROM DIFFERENT ERAS MAKE THEM MORE VISIBLE. WE RE-DEFINED THE TRADITIONAL TEA GLASS FORM- A VITAL PART OF OUR CULTURE- AND KEPT THE CONVENTIONAL CURVINESS OF THE BOTTOM SECTION, WHILE DESIGNING THE TOP IN A PLAIN AND SIMPLE FUTURISTIC FORM. THIS PLAIN SECTION IS SO BARE THAT IT CAN EASILY ALLOW YOU TO MAKE A REFERENCE TO ANY ERA OF YOUR CHOICE, AND CHANGE THE FEATURES OF THE PRODUCT ACCORDINGLY.

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SENIHA

IN OUR CASE, ROSE WATER IS A CULTURAL HERITAGE WITH A FAMILY HISTORY. IT IS THE GRANDMOTHER’S SECRET RECIPE, WHICH GETS TRANSMITTED FROM ONE GENERATION TO THE NEXT.

OUR OFFERING IS A GIFT SET FOR ROSE WATER AND COTTON BALLS. WE THOUGHT THAT CESM-I BULBUL GLASS BOTTLE, WHICH WAS ONCE USED FOR SERVING ROSE SYRUP, WOULD BE THE BEST CONTAINER FOR THIS NOSTALGIC LIQUID. THE BOTTLE SITS ON A COTTON BALL HOLDER, WHICH CARRIES IT ALMOST LIKE A HAND-SHAPED BASE. WITH ITS MODERN AND SIMPLE LOOK AND WHITENESS LIKE A BLANK PAGE, THE COTTON BALL HOLDER REPRESENTS THE FUTURE.

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THE TRAY SINI

THIS PRODUCT WAS INSPIRED BY THE TRADITIONAL USE OF THE TRAY AS A LOW-SET TABLE, WHERE THE ENTIRE FAMILY USED TO MEET FOR MEALS. IN MODERN URBAN CULTURE, PEOPLE MEET WITH THEIR FRIENDS OFTEN IN A COCKTAIL SETTING.

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